SalesTech Landscape

Snippet of SalesTech Super Graphic developed by Nancy Nardin of Smart Selling Tools.
Snippet of SalesTech graphic developed by Nancy Nardin (Smart Selling Tools).

Yesterday, I wrote about the recently released MarTech Landscape.  While SalesTech isn’t as large, it is also receiving significant funding.  Nancy Nardin, of Smart Selling Tools, published her SalesTech Landscape spanning more than 400 firms.  As it is a first generation edition, there are a number of errors and omissions.  The most glaring gap I spotted was the Installed Tech Stack category which was missing  RainKing, Datanyze, Aberdeen, D&B Hoovers, and Corporate360, but I’m sure she will receive plenty of feedback to fill gaps.

In fact, she is maintaining the graphic and is already up to 1.2a.

If you want more details on the companies in these sections:

  • Database Cleanse & Append
  • Lead/Lists Building
  • Outreach Email Workflow
  • Installed Tech Stack
  • Sales Personalization/Trigger Events/Social Selling

Feel free to reach out to me for my Market Insights Newsletter and market research.  If you are looking for quick profiles of companies, check out CabinetM which focuses on Martech but also covers a fair number of SalesTech firms.

CabinetM helps modern marketing teams build, manage and optimize their marketing technology suite in a rapidly transforming digital marketing environment. The platform enables full lifecycle support around digital tool discovery, qualification, implementation and management by individual marketers, teams, and throughout enterprise organizations.

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