Nimble partnered with CircleBack to add two contact maintenance features into its social sales and marketing CRM for individuals and teams.  Users can capture email signatures or take a photo of business cards to populate Nimble.  Email signatures are gathered from Gmail, Google Apps, Outlook / Exchange, and Office 365.  Furthermore, CircleBack appends missing fields such as social links, corporate addresses, and URLs which may not always be available.  It then updates the records to ensure they remain accurate.

“CircleBack’s collaboration with Nimble brings tremendous opportunity to leverage and enhance our open API ecosystem, and to enable Nimble to enrich contact information from social data in new and increasingly effective ways.” said Manoj Ramnani, CEO, CircleBack. “What makes Nimble such an incredible Social CRM is its ability to provide instant context to its users, and now through the power of our APIs, we want to empower Nimble to do it with greater precision.”

Nimble browser extensions for Chrome, Firefox, Safari, and Edge allow sales reps to capture and enrich contacts while browsing the web.  Thus, a sales rep could be on LinkedIn, Twitter, Facebook, or a corporate website and add the contact record with a single click.  CircleBack then enriches the record with missing details.  What’s more, the sales rep doesn’t need to key information into Nimble or guess at email structures.

Nimble plans include 25 free lookups per user per month.  Additional contacts are priced in bundles between 20 cents (50 credits per month) and 10 cents (1,000 credits per month).  While credits are shared across the team and reasonably priced, they do not rollover.  Thus, the true per record cost is higher.