EXPLORE.FR, which has historically been more of a niche data provider for the French market, now offers a full sales intelligence and DaaS offering covering the entire French market. In March, EXPLORE took a minority stake in Societeinfo and published its set of registered Sirene data for ten million active businesses.
“With Societeinfo, we can offer a wide range of data enrichment scenarios, contextualized email generation, semantic targeting without equivalent on the market,” said Laurent Nicouleau, Associate Director of EXPLORE. “These data can, of course, be integrated into the information systems of our customers, including those deployed by GESTINNOV, our subsidiary dedicated to CRM & ERP integration.”
EXPLORE describes itself as ”a designer of high value-added B to B behavioral data solutions” that “identify all the life stages of your prospects and customers and transforms them into a lever for commercial performance.”
EXPLORE French market intelligence includes company and executive profiles, financials, and triggers. Features include prospecting, list mapping, news alerts, and mobile apps.
EXPLORE offers connectors for Salesforce, Microsoft Dynamics, Sage, Oracle, SugarCRM, Efficy, and SAP.
A new Microsoft Teams feature lets users look up and share company profiles within the Teams discussion stream. Company profiles may be looked up via their Siret # (registration number), name, or address. From the mini-profile, colleagues can link to the company website or view additional details in EXPLORE. The service works as a freemium with non-EXPLORE users viewing a limited profile and EXPLORE users viewing a complete profile.
The Teams application is French only.
EXPLORE triggers are gathered from regional and national news, social media, the open web (e.g., governmental sites, real estate developers, public purchasers), and public data resources (e.g., building permits, legal announcements). Triggers fall into three categories:
- Strategic events such as M&A, Fundraising, IPO, Investment Projects, and Restructuring. EXPLORE captures 3 million strategic events per annum.
- Relocation Projects and profiles spanning 15,000 annual events.
- Legal News such as company registration, dissolution, change in capital, divestitures, litigation, etc. EXPLORE tracks 2.7 million legal events per annum.
EXPLORE targets commercial real estate, real estate developers, financial services, building supplies, and B2B services. EXPLORE pricing begins in the €2,000 to 3,000 range.
EXPLORE has 160 employees, with offices in Paris and Nantes, and an annual turnover greater than €14 million. EXPLORE has 1,500 clients and over 40,000 users.
In other news, EXPLORE acquired Belgian data vendor CODATA which collects information about retailers in France and Benelux. The dataset covers 370,000 retail locations at 4,600 sites (e.g., city centers, shopping centers, outlets). The new content augments EXPLORE’s coverage of commercial real estate.
“EXPLORE has been present for many years on the commercial property market; our offer is mainly “project” oriented (construction and renovation of buildings, urban development, CDAC-CNAC decisions, etc.),” said Nicouleau. “We were very impressed by the high quality of the teams and the data produced by CODATA in the field. Associated with EXPLORE, CODATA will have new operational resources to develop and strengthen their positions.”