UK-based Sales Intelligence vendor Global Database continues to expand its content and functionality. Recent platform enhancements include expanded prospecting variables, industry coding, and list enrichment.
New screening variables include
- Annual Growth: Turnover, Headcount, EBITDA, Net Profit, Liabilities, and Exports
- Ownership: Parents, Number of subsidiaries, Foreign parent, Number of shareholders
- Industry: European and North American industry codes, Industry Keywords
International SIC and NACE codes are available across the full company universe. Global Database also implemented an NLP tool that crawls company websites and identifies keywords and business descriptions. This descriptive content is then mapped to over 100,000 industry keywords.
“The SIC code is outdated when it comes to new industry verticals, such as Big Data or E-commerce, and if you are looking for such companies by SIC Code, they will be classified as: 63990 – Other information service activities n.e.c., explained CEO Nicolae Buldumac to GZ Consulting.
Global Database now supports company and contact list enrichment for Salesforce and MS Dynamics. Users upload a list that is matched against its reference database and enriched with over 80 variables and match score confidence. Matching employs registration numbers, corporate names, domains, phone, postal codes, etc.
Global Database also provides an interactive report with match rates and segmentation. Enrichment analytics include match rates, list averages, company status distribution, turnover distribution, top five companies, and pie charts for employment, years in business, and industry. A location map is also displayed.
Other data tools include CRM maintenance, APIs, and web forms with auto-population.
The Global Database universe now spans 130 million companies and 118 million contacts:
Most of its data is from trade registries, publicly available sources, an in-house data research team, and a few data vendor partnerships. Direct emails are available for 17 million contacts and mobile numbers for 1.6 million. If a contact does not have an email or phone number, Global Database integrates with two data vendors, where this information is requested via API in real-time.
Global Database continues to expand its universe of credit reports, with instant Business Credit Reports now available for 350 million companies. If a country does not support instant reports, customers may request a new investigation from on-the-ground resources. These reports are delivered within five to seven business days.
Credit reports are priced between £19 and £80, with the UK and Irish reports at the low end. Most continental European credit reports are priced between £35 and £40. North American reports are also priced at £40.